An estimated 80% of consumers begin their search for a new home on the Internet. And according to the State of the Blogosphere, 77% of Internet users are actively reading blogs. Blogging, social media and networking are taking over as preferred communication tools. So in today’s Web 2.0...

It was one long weekend at my house. Both my 1 and 3 year old have colds and sleep was not so easy to come by for any of us. Fortunately, my Google Reader kept me up to date on the latest and greatest real estate marketing tips offered by the following probloggers! Check them out and put them to good...

Simply put, the National Association of Realtors conference was overwhelming…But overwhelming in a kid in a mega-candy store kind of way.  After wandering, awestruck through the colossal building at the Sands Expo and Convention Center in Las Vegas, Nevada, I began to sense the sting of my sweet tooth,...

Homes are a lot like our greatest sports heroes. We admire their success or great potential…and they both look really appealing on professional print trading cards. So don’t just covet those baseball cards, turn a favorite hobby into your latest real estate marketing tool. Listing trading cards...

Looking for some cost effective holiday marketing this year? What if I told you I had found the perfect two for one special?  In the midst of a declining real estate market and the onset of the bustling holiday season, it’s easy to get caught up in the chaos of our own daily lives.  While times may...

Okay, I’m not really “Santa” but perhaps an elf-like assistant who enjoys making lists too! There’s no better time than the holidays to reach out to your client sphere and make valuable business connections. So what’s in your holiday marketing bag? Don’t be left sending out the same card,...

Turn your greatest depreciator into a marketing tool you can appreciate!  Across the board, authorities on real estate budgets insist that it is necessary to spend 10 percent of your commission income on personal marketing…even when times are tough.  I know you’ve heard it before, but it still...